For builders and general contractors

Stop reassembling project briefs from SMS, voicemail and WhatsApp

You were recommended, then searched for, and an AI assistant was asked the same question. We build the asset all three land on: your projects, reviews and accreditations structured so a crawler and a homeowner read the same facts, with an intake funnel that captures the brief once. Live in 7 days once you approve your free preview.

View Examples
  • Free audit delivered in 48 hours
  • No credit card required
The Site Visit example site on a laptop
The same site on a phone
Example: Calder & Rowe Builders, a made-up business, in our Site Visit design. Open the full site

Builders

“Incomplete project requests scattered across SMS, voicemail and WhatsApp.”

What we build
One project intake funnelThe job, photos and a preferred date arrive together, and the customer is told it landed.
What it means for you
Every brief arrives whole, with what you need to price it.

Shown in your free preview

Example enquiry form with job type, timing and photos, beside an inbox of three enquiries marked New, Quoted and Booked.
ExampleA demo from one of our example sites. Yours uses your own details.

The delivery scope

The delivery scope for a contracting business

  • A 5-page site with the domain in your name

    The work you take on, your coverage and your number on the first viewport, projects structured by area, build weeks and budget band, and an intake funnel that captures project class and timing. Domain and DNS registered to you. 1 revision round before deployment.

  • JSON-LD structured data on every page

    Your service taxonomy, coverage areas, budget bands and operational hours configured as explicit machine-readable markup, so a question about a builder in your town resolves against verified data.

  • Google Business Profile and Bing alignment

    We eliminate discrepancies so name, hours, coverage, service taxonomy and phone match the site exactly, then synchronise the same record to Bing Places.

  • Accreditations published with evidence

    Only schemes you currently hold, in the scheme's own artwork, with your number linked to its register so a homeowner verifies it in one tap.

  • A competitor audit in your free preview

    Your preview sets you against the top 3 builders near you on Google. A snapshot of today, not a promise about where you will rank.

Verified credentials

Your memberships, published where they can be checked

We publish a membership you currently hold, in the scheme's own artwork, with the number linked to its register. Builders are not licensed in the UK, so no page here will ever imply they are.

  • FMB

    Federation of Master Builders membership, shown only while current. Never “FMB approved” for a non-member.

  • TrustMark

    Government-endorsed scheme registration, used per the brand guidelines and never inside a headline or sentence.

  • CIOB

    “Chartered Builder” only beside a named individual holding MCIOB membership.

  • Warranty provider

    Your structural warranty or guarantee: who underwrites it, what it covers and what it excludes, with the terms linked.

Local competitor snapshot

How your footprint compares in the postcodes you work

Your free audit sets your review volume and structured-data depth against the top 3 firms near you on Google, for searches like these:

  • “loft conversion near me”
  • “house extension builders near me”
  • “kitchen extension cost”

A snapshot of where you stand today. Not a promise about where you will rank tomorrow.

Sample, example businessIn your free preview

You vs the top 3 for “loft conversion near me”

Google position, reviews and rating for four example businesses
BusinessGoogleReviews
Competitor 1#1212 · 4.7
Competitor 2#296 · 4.9
Competitor 3#361 · 4.6
Calder & Rowe(you, example)#538 · 4.8

Where you stand today, not a promise about tomorrow.

The verification that follows a recommendation

Most builders win work by word of mouth. The homeowner who hears your name still researches you before ringing: reviews, completed work, and who stands behind the guarantee.

A website is rarely why someone hires a builder. It is where the recommendation gets verified. We make that asset precise, current and yours.

Regulatory standards

Regulatory standards we build to

Homeowners verify builders, and advertising rules govern accreditations, guarantees and reviews. We publish only what you can evidence, and leave a field empty rather than guess at it.

  1. Badges

    Schemes you hold now, in the scheme's own artwork, with your number linked to its register. Never “FMB approved” for a non-member, and never the TrustMark logo inside a headline or sentence.

  2. Reviews

    Real reviews with their source and date, and the same Google link for every customer. No invented or placeholder testimonials, no hidden bad reviews, nothing offered in return for a review.

  3. Photos

    Your own work, or credited and licensed photos, with the area rather than the address and the homeowner's consent where it shows their home. No stock photos passed off as your work, and no before-and-after pairs that aren't genuine.

  4. Guarantees

    Your guarantee or warranty if you have one: who provides it, what it covers and what it leaves out, with the terms linked. If there isn't one, the page says nothing.

  5. Planning and titles

    Careful planning wording: you may not need planning permission, it depends on the property and area, check with your local planning authority. Never “no planning needed”. “Chartered Builder” only next to a named person with MCIOB membership, and never “licensed builder”: builders aren't licensed in the UK.

Transparent investment

One flat setup fee. Full ownership from day one.

No surprise hourly rates, no hidden fees, and no hostage hosting. You review a fully working preview of your website before paying a single penny.

Founding Client Package

£495one-time

Billed only after you review and approve the live preview.

Everything included

  • Complete 5-page website engineered for your trade or practice
  • Engineered for Google and AI search recommendation
  • Registered with Google and the major search directories
  • Ultra-fast mobile loading and secure hosting setup
  • Clean enquiry routing straight to your phone and email
  • 7-day launch grace period for revisions and tweaks
  • Live deployment within 7 days of sign-off
  • 100% asset ownership — domain, code and profiles are yours
  • Zero upfront risk — approve your working preview before paying

Custom websites with industry-specific solutions start from £995.

  • Zero upfront riskReview a fully working mockup of your site before committing a single penny.
  • No mandatory monthly feesHosting and changes are an optional care plan at £39/month. Host the site yourself and nothing further is payable to us.
  • 100% client asset ownershipYour domain, code and profiles belong entirely to you, from day one and whatever follows.

FAQ

Straight answers

I'm busy enough. My work comes from referrals.

Good. A referral starts it, and the homeowner still researches you before calling, increasingly by asking an AI assistant. We promise no additional work, and nobody can promise a mention. We make that verification pass, so the enquiries you do take are better qualified.

Agencies take your money and lock you in.

A fair concern. Domain and DNS are registered to you, there is one fee and no contract, and you are billed only if you approve the result. The assets remain yours whatever follows.

What does it cost?

One fee of £495 at the founding client rate, with no mandatory monthly fee: hosting and changes are an optional care plan at £39/month. Your domain renews annually with the registrar, in your name.

I haven't got the time or the photographs.

We build the preview from your published details and the project photographs already public. We use only images you own or are licensed to use, and never stock photography presented as your work. Send more as projects complete.

Reviews can be faked, and I'd rather not chase customers.

Agreed, and fake reviews are now unlawful. We do not solicit reviews on your behalf. The site publishes your rating and total count straight from your own Google profile, never a hand-picked selection.

How quickly is the site live?

Within 7 days of framework approval.

Can you get me to the top of Google?

Nobody honest can promise that. We make sure Google and AI can read everything about your business clearly.

Free audit and mockup

Discover how AI models see your business today.

Send us your business name. We generate a technical audit comparing your digital footprint against the top 3 competitors in your postcodes, alongside four custom website designs.

100% free · No credit card required · Delivered in 48 hours

  • Your own business rendered in the four frameworks for your trade
  • Your digital footprint against the top 3 in your postcodes
  • Billed only if you approve the result
View Examples

The GrepIQ team

Your details are used exclusively to generate your audit and preview files and to contact you about them. No mailing list, no sharing. If you do not proceed, we delete them within 90 days. Privacy notice.

Sources for this page

  1. FMB press release on young homeowners and builder checks, 2 Jun 2026
  2. ASA and CAP Code, section 3 (misleading advertising, reviews, trust marks, guarantees, free), Accessed 30 Oct 2026 (no date shown)
  3. CMA guidance on fake reviews (CMA208), 4 Apr 2025
  4. TrustMark brand guidelines V1.2, May 2024
  5. Federation of Master Builders, join the FMB, Accessed 30 Oct 2026 (no date shown)
  6. CIOB, MCIOB membership, Accessed 30 Oct 2026 (no date shown)
  7. Planning Portal, planning permission for extensions, Accessed 30 Oct 2026 (2026)