For roofing specialists

Stop driving to quote jobs you could have assessed from a photo

A homeowner photographs the problem and sends it with their postcode, so you triage before you dispatch anyone. Your credentials, dated job photography and quote terms sit where a homeowner verifies them and a crawler can read them. Live in 7 days for one fee of £495.

View Examples
  • Free audit delivered in 48 hours
  • No credit card required
The Skyline example site on a laptop
The same site on a phone
Example: Fellgate Roofing, a made-up business, in our Skyline design. Open the full site

Roofers

“Hours spent travelling to quote jobs that were never viable.”

What we build
Photo-upload diagnosisThe homeowner photographs the problem and sends it with the job details.
What it means for you
You see the roof before anyone gets in the van.

Shown in your free preview

Example roofing enquiry form with photos of the problem, beside an inbox of enquiries.
ExampleA demo from one of our example sites. Yours uses your own details.

The delivery scope

The delivery scope for a roofing contractor

  • Credentials a homeowner can verify

    Company number, NFRC, TrustMark or CompetentRoofer membership and insurance, each linked to the register or certificate. Only what you actually hold.

  • Dated job photography

    Before, during and after, each carrying a town and a month. Mid-job photography is harder to fake than a finished roof, and we never present stock imagery as your work.

  • Two routes, separated

    A tap-to-call bar for the leak happening tonight, and a photo-upload enquiry for the re-roof planned for spring. Both on any mobile viewport.

  • How a quote works, stated plainly

    Written quotes, staged payments and cancellation rights, each line published only where it matches how you operate. Up to 5 pages, 1 revision round, deployed within 7 days.

  • JSON-LD structured data on every page

    Your service taxonomy, coverage areas, quote terms and operational hours configured as explicit machine-readable markup, so a question about a roofer in your area resolves against verified data.

  • Google Business Profile and Bing alignment

    We eliminate discrepancies so name, hours, service taxonomy, coverage and phone match the site exactly, then synchronise the same record to Bing Places.

  • A competitor audit in your free preview

    Your preview sets you against the top 3 roofers near you on Google. A snapshot of today, not a promise about where you will rank.

Verified credentials

Your memberships and cover, linked to the register

Roofing is the trade homeowners are warned about most, so an unevidenced badge is a legal risk as well as a commercial one. We publish only what you hold and can document.

  • NFRC

    Membership logo from the members' area only, with your number linked to the public check.

  • TrustMark

    Government-endorsed scheme registration, used as supplied and never inside headlines or body copy.

  • CompetentRoofer

    Self-certification scheme registration, shown only for the work the scheme covers.

  • Insurance and company

    Public liability cover and your Companies House number, each published so a homeowner can confirm it independently.

Local competitor snapshot

How your footprint compares in the postcodes you work

Your free audit sets your review volume and structured-data depth against the top 3 firms near you on Google, for searches like these:

  • “roofer near me”
  • “roof leak repair”
  • “flat roof replacement”

A snapshot of where you stand today. Not a promise about where you will rank tomorrow.

Sample, example businessIn your free preview

You vs the top 3 for “roofer near me”

Google position, reviews and rating for four example businesses
BusinessGoogleReviews
Competitor 1#1212 · 4.7
Competitor 2#296 · 4.9
Competitor 3#361 · 4.6
Fellgate(you, example)#538 · 4.8

Where you stand today, not a promise about tomorrow.

Homeowners are instructed to verify a roofer first

Roofing was the top scam type Citizens Advice reported in the year to August 2026. Its advice to homeowners is to request references, check membership of a roofing body and get everything in writing before work starts.

Trading Standards is identical: research the business, and do not hire anyone who arrived unannounced at the door. An asset that makes those checks fast is doing part of your selling for you.

Regulatory standards

Regulatory standards we build to

Accreditations, guarantees and the word 'free' are regulated claims, and roofing is the work homeowners are warned about most. These are the rules we apply on every roofing site.

  1. Badges only once you've proved them

    A scheme logo goes up when you send the artwork and a number a homeowner can check. NFRC logos come from the members' area; TrustMark artwork goes in as supplied, never inside headlines or body copy; Which? marks stay unaltered.

  2. Guarantees worded as issued

    We say who issues the guarantee and link its terms. No bare 'all work guaranteed', and insurance-backed only if you actually issue one.

  3. 'Free' and deadlines only when true

    'Free quote' stays only if it costs the homeowner nothing. No countdown timers, and no 'storm special ends Friday' unless the offer is real and dated.

  4. Cancellation rights stated properly

    Work agreed in the customer's home comes with a cancellation period and written information first. We explain how urgent repairs a homeowner asks for can still start straight away.

  5. Claims about how you work

    'We never cold-call or knock on doors' goes up only if it's true for your firm. Photos are your own jobs, and reviews are real and dated.

Transparent investment

One flat setup fee. Full ownership from day one.

No surprise hourly rates, no hidden fees, and no hostage hosting. You review a fully working preview of your website before paying a single penny.

Founding Client Package

£495one-time

Billed only after you review and approve the live preview.

Everything included

  • Complete 5-page website engineered for your trade or practice
  • Engineered for Google and AI search recommendation
  • Registered with Google and the major search directories
  • Ultra-fast mobile loading and secure hosting setup
  • Clean enquiry routing straight to your phone and email
  • 7-day launch grace period for revisions and tweaks
  • Live deployment within 7 days of sign-off
  • 100% asset ownership — domain, code and profiles are yours
  • Zero upfront risk — approve your working preview before paying

Custom websites with industry-specific solutions start from £995.

  • Zero upfront riskReview a fully working mockup of your site before committing a single penny.
  • No mandatory monthly feesHosting and changes are an optional care plan at £39/month. Host the site yourself and nothing further is payable to us.
  • 100% client asset ownershipYour domain, code and profiles belong entirely to you, from day one and whatever follows.

FAQ

Straight answers

I've paid for leads before and got nothing.

We sell neither leads nor rankings, and we promise no calls and no mention by any AI tool. You get assets you own, engineered so search algorithms and AI engines can parse them. One fee, no contract, domain and code yours.

Good roofers don't need to buy work.

Agreed, and this is not buying work. Citizens Advice instructs homeowners to check references and body membership before hiring a roofer, so many will research you first. Your site makes that verification fast. You never pay per lead.

What does it actually cost?

One fee of £495 at the founding client rate, with no mandatory monthly fee: hosting and changes are an optional care plan at £39/month. Your domain renews annually with the registrar, in your name. Billed only if you approve the result.

Will I own it, or am I renting a page?

You own it. Domain, DNS and the site files are registered to you and transfer on completion. No contract, no exit penalty.

I don't have the badges, photographs or time.

No badge is required to be credible, and an unevidenced one is a legal risk. We publish what is real: insurance, company details, written quote terms, dated photography and reviews. We handle setup and ask for roughly ten photographs from recent jobs.

How quickly is the site live?

Within 7 days of framework approval.

Can you get me to the top of Google?

Nobody honest can promise that. We make sure Google and AI can read everything about your business clearly.

Free audit and mockup

Discover how AI models see your business today.

Send us your business name. We generate a technical audit comparing your digital footprint against the top 3 competitors in your postcodes, alongside four custom website designs.

100% free · No credit card required · Delivered in 48 hours

  • Your own business rendered in the four frameworks for your trade
  • Your digital footprint against the top 3 in your postcodes
  • Billed only if you approve the result
View Examples

The GrepIQ team

Your details are used exclusively to generate your audit and preview files and to contact you about them. No mailing list, no sharing. If you do not proceed, we delete them within 90 days. Privacy notice.

Sources for this page

  1. Citizens Advice press release on roofing scams, 12 Oct 2026
  2. Bromley Trading Standards alert on roofing crime, 26 Feb 2026
  3. gov.uk: what businesses need to know about unfair commercial practices, 3 Dec 2025
  4. NFRC logos for members, 13 Apr 2026
  5. TrustMark logo misuse page, page footer 2005 to 2026, no revision date shown
  6. Which? Trusted Traders: how to use the logo, 29 Aug 2023
  7. CAP Code, section 3 (substantiation 3.7, guarantees 3.53 and 3.54), current page, checked 30 Oct 2026
  8. Business Companion guidance on off-premises contracts, reviewed Feb 2025